Mark Johnson of Innosight: Innovation Q&A

Following up the last post, have a look at this short interview with Mark HJohnson of Innosight:Innovation Q&A.

On the role of knowledge management, related systems and the importance of knowledge brokering and gardening in the innovation process:

Q: Is there a formal process for tapping into the knowledge of your workforce?

Mark Johnson: We have formal processes for doing this but they’re not mechanistic. That said, we tap into the knowledge of our professional staff by having bi-weekly “brown bag” lunch meetings. We also transfer people around, working in different team compositions to transfer ideas and insights to new groups. We also have formal training events where we expect each person of our professional organization to have a teaching role at some point throughout the year. Finally, we leverage knowledge through an on-line management system, enhanced by an individual at our company who works half her time “pushing” the system out to our employees.

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