The pop-culture approach to bringing scientific and designerly knowledge to the masses scrapes only the surface, and it is in the depth and in the details that we can find the relevant knowledge necessary for practicing designers to do what they do best: to design, to execute, and to do so quickly.

(in design-thinking)

Posted via email from stirring the frogpond

business and design thinking

Via Doblin Group – a bit black and white and surely not complete, but a starting point for discussion.

Sixtus vs. Lobo – Was wurde eigentlich aus Sixtus und Lobo?

Wie die Zeit vergeht – gestern noch Medienstars, heute, äh, ja – muss man gesehen haben ;)

View more presentations from Joyce Chou.

Like this one before via PSST, liked it a lot because of the toolbox approach (slides 13 ff.) and the pragmatic actionable learnings (slides 21 ff.)

Found via PSST (about some 8 months late, funny – given my Kubrick fascination I should have seen that one earlier  …)

STEAL THIS PRESENTATION!

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Via Sachar‘s Google Reader Empfehlungen …
How do you build a business in an unproven market? How do you figure out what customers need when you’re delivering an experience they’ve never seen before? You begin where service and software companies have begun, by conducting fast, cheap experiments that help you understand your customers. You build on what you learn. In short, you prototype.

Posted via email from stirring the frogpond