C.K. Prahalad, Management Guru, Dies

Mr. Prahalad, a world authority on management thinking, was most famous for his unconventional thinking on the “bottom-of-the-pyramid” approach. He followed this up with a book of the same name in 2004. In his book, “The Fortune at the Bottom of the Pyramid: Eradicating Poverty through Profits,” Mr. Prahalad proposes that businesses should start looking at the billions of poor all over the world as value-demanding consumers and not just as those on the fringes of society who can ill afford to buy products. The book went on to become a New York Times bestseller.

Oh no, sad news indeed. Myself I’ve never really got around to read up on “Fortune at the bottom of the Pyramid” but I know and deeply value his work with Gary Hamel on stratgey and the core competencies of the corporation.

Posted via web from stirring the frogpond

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