{"id":967,"date":"2007-11-06T21:08:44","date_gmt":"2007-11-06T20:08:44","guid":{"rendered":"http:\/\/www.martin-koser.de\/BMID\/index.php\/archive\/the-starfish-and-the-spider\/"},"modified":"2007-11-06T21:08:30","modified_gmt":"2007-11-06T20:08:30","slug":"the-starfish-and-the-spider","status":"publish","type":"post","link":"http:\/\/www.martin-koser.de\/BMID\/2007\/11\/the-starfish-and-the-spider\/","title":{"rendered":"The starfish and the spider"},"content":{"rendered":"<p><img style=\"float:right; MARGIN: 0px 10px 10px 0px\" src='http:\/\/www.martin-koser.de\/BMID\/wp-content\/uploads\/image_mini.png' alt='Starfish' \/> <\/p>\n<p>Tonight I participated in a book presentation by Rod A. Beckstr&ouml;m on The Starfish and the Spider (side event at the Web 2.0 Expo Berlin). He started off with his motivation for writing this book, <strong>9\/11<\/strong>. Yes, Al-Quaida is an archetypical network, and mapping this decentralized network is quite a task. <\/p>\n<p>Social Network Analysis shows us that the network of Al-Quaida is <strong>really well designed<\/strong>. And the point is that this isn&#8217;t an organization, it is an ideology streamlining and leveraging different and distributed islamic terror cells. The strength is in the shared ideas, not in the structure (i.e. processes). <\/p>\n<p>Now an interesting slide, what do Geronimo, Wikipedia, myspace, craigslist, Alcoholics Anonymous, YouTube (and Bin Laden) have in common? They are all <strong>decentralized networks<\/strong>, these are not chaos, but a very singular structure.<\/p>\n<p>Starfish can regrow &#8211; even from on single leg. It is self-sustaining, it has all it needs in one leg, so if you cut one leg off, it can work out to a starfish again.<\/p>\n<p>Next one is cool, man in red tights, Hernando Cortez, burning the boats after landing. But that&#8217;s only the start: He invades the <strong>centralized<\/strong> Aztec empire, kills the whole royal family and eradicated the whole capital.  Worked quite well, but here&#8217;s the catch: This didn&#8217;t work with the decentralized Apache society. Even when the Spanish managed to catch the leader it didn&#8217;t help &#8211; as there was just another leader ready.<\/p>\n<blockquote><p>if you attack a decentralized network you make it more decentralized and more vicious<\/p><\/blockquote>\n<p>Then Rod took us back into today, Napster vs. Big 5-music industry. Really good slide here, showing both the centralization of the industry into the big 5 music companies, and the post napster atomization of P2P-filesharing into KaZaa and even more decentralized networks.<\/p>\n<p>Napster was an easy kill for the music industry, as it relied on central servers. KaZaa, eMule and BitTorrent they don&#8217;t rely on this, so it is really hard to get a grip.<\/p>\n<p>Next up is Eric S. Raymond (The cathedral and the bazaar), the hybrid car (Combo special) Toyota Prius. Even when Toyota is a classic centralized company, they managed to put out this car &#8211; looks like a spider, acts like a starfish.<\/p>\n<p>Next example: the Tesla electrical sports car (built by geeks). Wholly outsourced production, only R&#038;D+design rests in the middle. <\/p>\n<p>Now we&#8217;re going into <a href=\"http:\/\/www.frogpond.de\/\">wiki stuff<\/a>, he&#8217;s introducing <a href=\"http:\/\/Twiki.net\/\">TWiki.net<\/a>, his company that relies on the Twiki open source wiki project. While the company has to be somewhat more centralized than the community, it has got to collaborate with it.<\/p>\n<p>Last, he&#8217;s offering some insights into different roles in this coopetitive setting, particularly catalysts (like e.g. Craig Newmark, see my posts <a href=\"http:\/\/www.martin-koser.de\/BMID\/?s=craigslist\">here<\/a>)<\/p>\n<blockquote><p><strong>A Catalyst&#8217;s Tools<\/strong><br \/>\nGenuine interest in others<br \/>\nLoose connections<br \/>\nMapping<br \/>\nDesire to help<br \/>\nPassion<br \/>\nMeet people where they are [&#8230;]<br \/>\nEmotional intelligence<br \/>\nTrust<br \/>\nInspiration<br \/>\nTolerance for ambiguity<br \/>\nHands off approach<br \/>\nReceding<\/p><\/blockquote>\n<p> (via <a href=\"https:\/\/www.eu.socialtext.net\/open\/index.cgi?the_starfish_and_the_spider\">here<\/a>, there are some excellent notes too)<\/p>\n<p>And <a href=\"http:\/\/www.frogpond.de\/index.php\/archive\/more-upcoming-events-at-web-20-expo\/\">even more material and links<\/a> on these ideas:<\/p>\n<p><a href=\"http:\/\/starfishandspider.com\/\">Book website<\/a><br \/>\n<a href=\"http:\/\/ben.casnocha.com\/2006\/09\/book_review_the.html\">Book review by Ben Casnocha<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tonight I participated in a book presentation by Rod A. Beckstr&ouml;m on The Starfish and the Spider (side event at the Web 2.0 Expo Berlin). He started off with his motivation for writing this book, 9\/11. Yes, Al-Quaida is an archetypical network, and mapping this decentralized network is quite a task. Social Network Analysis shows [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[11,4,8],"tags":[69,3,454,36,38,195,239,79,180,62,439,508],"_links":{"self":[{"href":"http:\/\/www.martin-koser.de\/BMID\/wp-json\/wp\/v2\/posts\/967"}],"collection":[{"href":"http:\/\/www.martin-koser.de\/BMID\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.martin-koser.de\/BMID\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.martin-koser.de\/BMID\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.martin-koser.de\/BMID\/wp-json\/wp\/v2\/comments?post=967"}],"version-history":[{"count":0,"href":"http:\/\/www.martin-koser.de\/BMID\/wp-json\/wp\/v2\/posts\/967\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.martin-koser.de\/BMID\/wp-json\/wp\/v2\/media?parent=967"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.martin-koser.de\/BMID\/wp-json\/wp\/v2\/categories?post=967"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.martin-koser.de\/BMID\/wp-json\/wp\/v2\/tags?post=967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}