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	<title>business model innovation design &#187; coproduction</title>
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	<description>we&#039;re on a road to nowhere // on a quest to analyze and explore the design of business model innovations, i.e. &#039;hideous and hidden things&#039; like organizational structures and capabilities, corporate strategies and all things related // on a yellow brick road with a girl, a lion and a straw-man wasting our time // ...</description>
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		<title>Collaborative and Open Innovation</title>
		<link>http://www.martin-koser.de/BMID/2008/07/collaborative-and-open-innovation/</link>
		<comments>http://www.martin-koser.de/BMID/2008/07/collaborative-and-open-innovation/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 10:12:59 +0000</pubDate>
		<dc:creator>Martin Koser</dc:creator>
				<category><![CDATA[Business Models et al.]]></category>
		<category><![CDATA[English posts]]></category>
		<category><![CDATA[Innovation et al.]]></category>
		<category><![CDATA[Strategic Thinking]]></category>
		<category><![CDATA[coproduction]]></category>
		<category><![CDATA[mass-innovation]]></category>
		<category><![CDATA[open-innovation]]></category>

		<guid isPermaLink="false">http://www.martin-koser.de/BMID/?p=1134</guid>
		<description><![CDATA[Via David Weinberger I found this Berkman lunch where Karim Lakhani of Harvard Business School and Ned Gulley of MathWorks talked about “The Dynamics of Collaborative Innovation: Exploring the tension between knowledge novelty and reuse”. Karim begins by looking at research by Meyer on the airplane’s hidden collaborative history: It didn’t spring whole cloth from [...]]]></description>
			<content:encoded><![CDATA[<p>Via <a href="http://www.hyperorg.com/blogger/2008/06/24/berkman-lunch-karim-lakhani-and-ned-gulley-on-collaborative-innovation/">David Weinberger</a> I found this <a href="http://cyber.law.harvard.edu/events/luncheon/2008/06/lakhanigulley">Berkman lunch</a> where <a href="http://pine.hbs.edu/external/facPersonalShow.do%3Fpid%3D240491">Karim Lakhani</a> of Harvard Business School and <a href="http://www.starchamber.com/">Ned Gulley</a> of <a href="http://www.mathworks.com/">MathWorks</a> talked about “The Dynamics of Collaborative Innovation: Exploring the tension between knowledge novelty and reuse”.</p>
<blockquote><p>Karim begins by looking at research by Meyer on the airplane’s hidden collaborative history: It didn’t spring whole cloth from the brow of the Wright brothers. E.g., Chanute served as a hub for pre-Wright research and innovation. The Wright brothers actively corresponded with him. Once the Wright brothers patented their inventions, innovation moved to Europe (which is why so many of our aviation terms are French … l’fusilage, anyone?).</p>
<p>Ned talks about the contest MathLab (where he works) runs every six months– sixteen times so far — <strong>designed to encourage the free flow of ideas</strong>. It’s a week-long open collaborative competition for MATLAB programmers. Entries are displayed, scored, and ranked immediately. <strong>Anyone can modify anyone else’s code and resubmit it as their own.</strong> The leader is determined objectively by putting it through some hidden tests that judge its efficiency. [...]</p>
<p><strong>Q: In the commercial realm, what happens when an early innovator patents it?<br />
You don’t get collaborative innovation.</strong></p></blockquote>
<p>In the same spirit also check out <a href="http://hbswk.hbs.edu/item/5971.html#wp-1">Collaborative Architectures for Innovation</a> by Gary P. Pisano and Roberto Verganti. Here&#8217;s the abstract:</p>
<blockquote><p>Collaborative innovation has become a hot topic in innovation today. Scholars, consultants, and the business press all urge companies seeking to <strong>boost innovative performance to become more &#8220;collaborative.&#8221;</strong> Too often, however, companies fail to distinguish among the various choices they face with respect to alternative modes of collaboration. <strong>Collaborative innovation can take a wide variety of forms, each with profound implications for innovative performance and the value a firm can capture from innovation.</strong> Building on a number of case studies, this paper presents a simple framework for categorizing different collaborative modes. The framework is based on the notion that there are two critical dimensions along which collaborative efforts can be characterized. The first dimension relates to the degree to which the collaborative network is <strong>&#8220;open&#8221; verses &#8220;closed.&#8221;</strong> The second dimension relates to the degree to which the governance structure for collaboration is <strong>&#8220;hierarchical&#8221; verses &#8220;flat.&#8221;</strong> While discussions of collaborative innovation often take the position that &#8220;open&#8221; networks are superior to &#8220;closed&#8221; networks, and that &#8220;flat&#8221; governance structures are superior to &#8220;hierarchical&#8221; structures, our framework provides a more nuanced view of the trade-offs. <strong>The choice among alternative collaborative modes should be driven by a number of factors including characteristics of the technology, the capabilities of the firm, and the distribution of competences in the environment.</strong> We develop a set of guidelines for helping firms choose among collaborative models and discuss critical enabling conditions required for each to work in practice. In the final section of the paper, we discuss how firms can &#8220;mix and match&#8221; multiple modes of collaboration into coherent &#8220;architectures&#8221; that lie at the heart of innovation strategy.</p></blockquote>
<p>And there&#8217;s another article in <a href="http://www.mckinseyquarterly.com/" target="_blank">The McKinsey Quarterly</a> on <a href="http://www.mckinseyquarterly.com/Information_Technology/Networking/next_step_in_open_innovation_2155_abstract" target="_blank">open innovation</a> (abstract <a href="http://www.mckinseyquarterly.com/Information_Technology/Networking/next_step_in_open_innovation_2155_abstract" target="_blank">here</a>, free registration required to get it all), covering open innovation, distributed co-creation &amp; product development 2.0. Yes, blogged about this before <a href="http://www.martin-koser.de/BMID/index.php/archive/tag/open-innovation/">too</a>, but it&#8217;s always a good thing to see McKinsey adding credibility and buzz (even when I am growing wary of the Second Life examples):</p>
<blockquote><p>&#8220;Distributed cocreation is too new for us to draw definitive conclusions about whether and how companies should implement it. But our research into these online communities and our work with a number of open-innovation pioneers show that <strong>it isn’t too soon for senior executives to start seriously examining the possibilities for distributed cocreation or to identify the challenges</strong>, such as the ownership of intellectual property and increased operational risk, they face in adopting it.&#8221;</p></blockquote>
<p>Well, most interesting pieces are the examples and discussion of the B2B opportunities that arise, like e.g. SugarCRM’s CRM (customer relationship management) software, which can be customized by clients, and the <strong>list of how-tos and do&#8217;s and don&#8217;ts</strong> (clear rules and roles, pay attention to the processes etc.).</p>
<div id="crp_related"><h3>Related Posts:</h3><ul><li><a href="http://www.martin-koser.de/BMID/2007/10/make-innovation-a-truly-open-and-collaborative-process/" rel="bookmark" class="crp_title">Make innovation a truly open and collaborative process</a></li><li><a href="http://www.martin-koser.de/BMID/2009/12/modeling-a-paradigm-shift-from-producer-innovation-to-user-and-open-collaborative-innovation/" rel="bookmark" class="crp_title">Modeling a Paradigm Shift: From Producer Innovation to User and Open Collaborative Innovation</a></li><li><a href="http://www.martin-koser.de/BMID/2009/12/open-innovators-statistics/" rel="bookmark" class="crp_title">Open Innovators Statistics</a></li><li><a href="http://www.martin-koser.de/BMID/2007/09/jumpstarting-innovation-and-how-to-leverage-collaboration/" rel="bookmark" class="crp_title">Jumpstarting innovation (and how to leverage collaboration &#8230;)</a></li><li><a href="http://www.martin-koser.de/BMID/2007/02/open-business-models/" rel="bookmark" class="crp_title">Open Business Models</a></li></ul></div><div style="height:33px; padding-top:2px; padding-bottom:2px; clear:both;" class="vas_pro_1"><div style="float:left; width:90px; " class="vas_pro_1_google1"> 
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		<title>Pirate&#8217;s TV</title>
		<link>http://www.martin-koser.de/BMID/2008/07/pirates-tv/</link>
		<comments>http://www.martin-koser.de/BMID/2008/07/pirates-tv/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 05:07:25 +0000</pubDate>
		<dc:creator>Martin Koser</dc:creator>
				<category><![CDATA[Business Models et al.]]></category>
		<category><![CDATA[English posts]]></category>
		<category><![CDATA[Innovation et al.]]></category>
		<category><![CDATA[Media Industry]]></category>
		<category><![CDATA[Strategic Thinking]]></category>
		<category><![CDATA[businessmodel]]></category>
		<category><![CDATA[coproduction]]></category>
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		<category><![CDATA[open-source]]></category>

		<guid isPermaLink="false">http://www.martin-koser.de/BMID/?p=1137</guid>
		<description><![CDATA[Matt Mason, author of „Pirates Dilemma“ (pdf, and see here and here) has done a nice &#8220;video trailer&#8221;, promoting the core ideas (and touching on quite a lot of things, like Hollywood pirates of old &#8230;). Well, yes, easy information sharing on the internet is changing the shape of economies, so media industry must redesign [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">Matt Mason, author of „Pirates Dilemma“ (<a href="http://thepiratesdilemma.com/changing-the-game-theory/free-pirates">pdf</a>, and see <a href="http://www.martin-koser.de/BMID/index.php/archive/piratesdilemma/">here</a> and <a href="http://www.martin-koser.de/BMID/index.php/archive/piracy-as-innovation-strategy/">here</a>) has done a nice &#8220;video trailer&#8221;, promoting the core ideas (and touching on quite a lot of things, like Hollywood pirates of old &#8230;). Well, yes, easy information sharing on the internet is <strong>changing the shape of economies</strong>, so media industry must redesign their business models:</p>
<p style="text-align: center;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="wmode" value="transparent" /><param name="src" value="http://www.youtube.com/v/EYamOIMluYE&amp;hl=en" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/EYamOIMluYE&amp;hl=en" wmode="transparent"></embed></object></p>
<div id="crp_related"><h3>Related Posts:</h3><ul><li><a href="http://www.martin-koser.de/BMID/2008/04/piratesdilemma/" rel="bookmark" class="crp_title">Matt Mason on The Pirate&#8217;s Dilemma</a></li><li><a href="http://www.martin-koser.de/BMID/2008/06/marissa-mayer-on-how-google-works-and-some-ux-stuff/" rel="bookmark" class="crp_title">Marissa Mayer on how Google works (and some UX stuff)</a></li><li><a href="http://www.martin-koser.de/BMID/2010/02/tips-for-better-ideas/" rel="bookmark" class="crp_title">Tips for Better Ideas</a></li><li><a href="http://www.martin-koser.de/BMID/2007/10/kodak-understands-its-changing-business-and-has-a-sense-of-humor/" rel="bookmark" class="crp_title">Kodak understands it&#8217;s changing business &#8230; and has a sense of humor</a></li><li><a href="http://www.martin-koser.de/BMID/2008/10/neal-stephenson-google/" rel="bookmark" class="crp_title">Neal Stephenson @ Google</a></li></ul></div><div style="height:33px; padding-top:2px; padding-bottom:2px; clear:both;" class="vas_pro_1"><div style="float:left; width:90px; " class="vas_pro_1_google1"> 
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		<title>Co-production by gamers</title>
		<link>http://www.martin-koser.de/BMID/2005/05/co-production-by-gamers/</link>
		<comments>http://www.martin-koser.de/BMID/2005/05/co-production-by-gamers/#comments</comments>
		<pubDate>Tue, 24 May 2005 22:27:03 +0000</pubDate>
		<dc:creator>Martin Koser</dc:creator>
				<category><![CDATA[Business Models et al.]]></category>
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		<guid isPermaLink="false">http://www.martin-koser.de/wp_1/?p=278</guid>
		<description><![CDATA[Interesting article on the benefits of integrating customer-driven innovations in ones business model &#8230; note this: User-created content has two extraordinary benefits. No. 1 is that when somebody makes a piece of content, they are so much more emotionally attached to it. It doesn&#8217;t even matter if it&#8217;s good or bad. If they made it, [...]]]></description>
			<content:encoded><![CDATA[<p>Interesting article on the benefits of integrating customer-driven innovations in ones business model &#8230;</p>
<p>note this:</p>
<blockquote><p>User-created content has two extraordinary benefits. No. 1 is that when somebody makes a piece of content, they are so much more emotionally attached to it. It doesn&#8217;t even matter if it&#8217;s good or bad. If they made it, it&#8217;s really cool, and they&#8217;re totally interested in what happens to it. No. 2, players love trading and sharing and spreading this stuff around and having it come to them, and building up their worlds.</p></blockquote>
<p>read more at <a href="http://www.wired.com/news/print/0,1294,67581,00.html">Wired News</a></p>
<div id="crp_related"><h3>Related Posts:</h3><ul><li><a href="http://www.martin-koser.de/BMID/2005/05/innovative-business-models-by-the-bbc/" rel="bookmark" class="crp_title">Innovative Business Models by the BBC</a></li><li><a href="http://www.martin-koser.de/BMID/2006/12/jpg-magazine-business-model/" rel="bookmark" class="crp_title">JPG Magazine business model</a></li><li><a href="http://www.martin-koser.de/BMID/2005/04/guns-games-and-style/" rel="bookmark" class="crp_title">Guns, Games, and Style</a></li><li><a href="http://www.martin-koser.de/BMID/2006/06/music-business-models/" rel="bookmark" class="crp_title">Music Business Models &#8211; enter Lala.com</a></li><li><a href="http://www.martin-koser.de/BMID/2005/06/newspapers-face-up-to-new-media/" rel="bookmark" class="crp_title">Newspapers face up to new media</a></li></ul></div><div style="height:33px; padding-top:2px; padding-bottom:2px; clear:both;" class="vas_pro_1"><div style="float:left; width:90px; " class="vas_pro_1_google1"> 
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